CFA Society® Miami

INGAGE developed a comprehensive marketing strategy that included a strong organic and member-facing social media presence on LinkedIn, Facebook, and Instagram. The INGAGE team's main focus was to explonentially increase the engagement rate across platforms.

In twelve months, CFA Society Miami's social media audience grew by 50%, its impressions increased by 1,475%, and its engagement by 3,164%. The main KPI of the campaign was to focus on increasing the engagement rate, which increased by 108%.